Using Recruitment Marketing to Hire Better and Faster

Learn how to build a successful recruitment marketing strategy to make your institution a more competitive employer.  

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About this guide

Careers in higher education have historically been viewed as highly desirable opportunities and colleges and universities could rely on a number of highly qualified candidates to apply for open positions. In the past decade, however, the employment market has become increasingly competitive and higher education institutions need to work harder to attract top talent.

This guide offers insight into the top hiring challenges for HigherEd and tips on building a recruitment marketing strategy that works for your institution.

  • Understanding your institution’s brand
  • Rethinking job descriptions
  • Expanding your reach
  • Building candidate pools
  • Decreasing time-to-hire and cost-per-hire
Recruitment Marketing Guide

Explore PeopleAdmin’s HigherEd Platform

Colleges and universities can embrace recruitment marketing techniques with PeopleAdmin’s robust, integrated, and interoperable platform for higher education. With easy integrations, powerful analytics tools, and innovative hiring and onboarding solutions, your team can save time and get the insights you need to help your institution succeed.